The Product Diversity Market Demand
Consumers want to experience different new features on food products. All markets are concerned about this trend that emerge a diversity of products from transparency, self-care and experimentation. With the evolution of both consumers' taste and competitive pressure, today'sindustrialists need to adapt to upcoming trends that are changing final products.
BAKERY AND PASTRY TRENDS
A market evolution clearly migrating from a mass market to a moving market:
*from 2012 to 2016, in supermarkets - source: MINTEL
WHAT ARE CONSUMERS ASKING FOR?
Time and budget constraints, snack becomes meal replacement so the move formats growth in.
Consumers seek experimentation from modernized updates of age-old formulations, flavors and formats.
Worldwide obesity has nearly doubled since 1980: consumers ask for more transparent formulation, ingredients origins, process and for "free from" products.
TRENDS IN THE WORLD
OUR LAST INNOVATIONS FOR FLEXIBILITY
Flexible, precise and efficient all wrapped into the same equipment.
The M-TA Oven allows rapid and easy production changes from a simple recipe selection on screen.
At the 5th edition of the IBA Award, held at the IBA 2018 trade fair and organised by the trade magazine Backtechnik Europe, MECATHERM received the Innovation Award for its new M-TA oven.
The M-UB Handling System provides unequaled flexibility to meet the demand for current and future product diversity, while entirely integrating industrial needs of products quality, profitability and ease of use.